Upollo Blog

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Reactivating Churned Customers: How to Win Back Subscription-Based Customers

Discover effective strategies to win back churned customers and boost your subscription-based business's revenue and growth.

Churn

Retention

The Power Duo: Product Led Growth and Customer Success

Maximize user acquisition and expansion by aligning Product-Led Growth with Customer Success strategies

PLG

Customer Success

B2B Businesses are Applying Netflix and Disney’s Tactics and it is Paying Off

How B2B companies are harnessing the account sharing challenge to fuel revenue and user base growth

Account Sharing

Growth

The Practical Guide to Customer Churn Prediction

Explore how customer churn prediction utilizes data to identify and retain at-risk customers, enhancing business revenue and customer retention.

Churn

Retention

36 Events to Attend in 2024 if You Work in Customer Success, PLG or SaaS

Discover the top conferences and events dedicated to Customer Success, PLS, PLG, and SaaS teams

Customer Success

Sales

What is Password Sharing and Why are People Cracking Down?

Explore the implications of password sharing on business growth, revenue, and security, and discover strategies for converting unauthorized users into paying customers

Account Sharing

We’re Now SOC 2 Type 2 Compliant

Reaffirming our commitment to security and data privacy.

Company Updates

Land and Expand: Growing One User into Many

Explore strategies to expand your user base within client organizations, transforming single users into entire teams.

Expansion

Sales

How to Find Champions from Your User Base

Explore the vital role champions play in product success, their key characteristics, and practical strategies for identifying and nurturing these essential advocates within your customer organizations.

Expansion

Growth

10 Second Teleportation

An intriguing exploration of peculiar user activities

Account Sharing

Fraud

December 2023 Updates

User activity graphing, Job role matching, plus a look at our annual Wrap Up

Product Updates

The Ultimate Guide to Churn

Our comprehensive guide on understanding, measuring, and effectively combating churn to enhance customer retention and drive growth in your subscription-based business.

Churn

Retention

November 2023 Updates

The latest updates in Upollo, including new user viewing filters, enhanced model precision, speedy dashboard, and deeper company insights, along with industry insights on churn management

Product Updates

We’re Now SOC 2 Type 1 Compliant

We're proud to announce we've achieved SOC II Type 1 compliance, marking a significant commitment to data security and protection for our customers.

Company Updates

Introducing: WhaleWatcher

Ever wondered if that recent sign-up was a significant player in your industry?

Product Updates

Growth

October 2023 Updates

This month's updates include: Exciting new features, with a special spotlight on mastering churn and the much-anticipated introduction of TrialTiger and WhaleWatcher.

Product Updates

September 2023 Updates

This month's product updates include: explainability, saved views, Segment Source integration, teams and a revamped filters

Product Updates

Predicting Churn: Customer Health and Churn Risk Scores

Predict the future so you can change it

Churn

Customer Success

Measuring Churn in $: NRR, NDR and GRR

If you can't measure it you can't change it

Churn

Customer Success

August 2023 Updates

Score leads by conversion, new user filters, and commercial intent direction

Product Updates

The Expert's Guide to Lead Scoring

A guide to using lead scoring to increase your revenue and deal velocity

Sales

Product Management

Making Product Friends and Influencing the Roadmap

A guide for sales and customer success written from a product perspective

Sales

Customer Success

Account Sharing Visualized

A peak behind the scenes at how we analyze account sharing

Account Sharing

User Acquisition

July 2023 Updates

A suite of new features for enhanced sales and customer success opportunities, including a new dashboard, advanced user filters, and commercial intent detection.

Product Updates

Revenue Expansion by Growing Teams

Three key ways unicorns have expanded across organizations

Account Sharing

User Acquisition

How we Discovered and Dealt with Someone Impersonating our Company

"'If you want to be original, be ready to be copied.' - Coco Chanel"

Fraud

Free and Unlimited Firmographic Data Enrichment for Segment

Company profiles for all your users, for free, no code required!

Sales

PQL

The Hidden Value of Public Emails: How to Tap into this Goldmine

Not all @gmail.com addresses have no commerical intent, we show you how to find just the ones that do.

Sales

PQL

What We Can Learn About Password Sharing from Netflix's Earnings

A look at the data and insights from the largest campaign to convert password sharers into paying customers.

Account Sharing

Pricing

Pricing for Growth: A Step-by-Step Guide to Raising Subscription Prices

Are you looking to boost your subscription business profits? This blog post provides a comprehensive guide to raising prices, from determining the optimal pricing to communicating price increases to your customers.

Pricing

Growth

Ways to get your users to promote your app

Learn the best ways to get your users to promote your app

Growth

Marketing

How to Win Back Users who are Abandoning your Trial

Lots of people start trials, then for whatever reason abandon them. With these few tips you can make sure users complete their trial and stay on the path to become a happy customer.

Pricing

Free Trial

Should you offer a free tier, a free trial – or both?

When building your business it can be hard to know if you should use a free tier or a free trial. We break it down, so you can have the best user on boarding and grow your business.

Pricing

Free Trial

Are your customers account sharing?

Using Upollo to see how many users are account sharing for free.

Account Sharing

Falsehoods Programmers Believe About Signup Pages

Signup pages: More complex than you think!

Conversion

Growth

Fake Accounts Begone! Stopping Spam Signups and Boosting your Conversion to Paid.

Are fake accounts and spam signups ruining your online business? Check out our ultimate guide to stopping them and boosting your conversion rate!

Conversion

Growth

We raised a $4.15M early-seed round to help millions of businesses bloom

We're on a mission to rapidly accelerate the growth of every subscription business in the world.

Company Updates

Using Company Insights from Email Addresses to Identify your Best Leads

How to use Upollo’s Company Insights from email addresses to identify your best leads

Sales

Growth

How to Have an Awkward Conversation with Your Users About Account Sharing and Repeating Trials

Having uncomfortable conversations with users can be hard or alientating. We provide a tried and tested framework for having uncomfortable conversations with your users.

Account Sharing

User Acquisition

Your Worst Customers, Might Actually be Some of Your Best

A data driven look at 'bad' customers and converting them to happy paying ones

Account Sharing

PLG

Using Upollo to Detect Account Sharing and Repeated Trials with auth0 & React

Using Upollo to detect account sharing and repeated trials with auth0 & React.

Account Sharing

Best Practices for Reducing Account Sharing and Maximizing Revenue

Best practices for reducing account sharing and maximizing revenue

Account Sharing

How to Design your Referral Program so You Don't Accidentally Lose Millions

Gain users at lower cost without falling prey to referral abuse

User Acquisition

Growth

What to Do when People Sign Up for Repeated Trials (2023)

How to handle users detected as repeat trialers

User Acquisition

Free Trial

How to Offer Effective Free Trials

More users and more revenue without needing to run 20 A/B tests

Conversion

Growth

How your One Week Free Trial is Being Used for Three Months

A walkthrough of what repeated trials look like in 2022

Conversion

Growth

How to Prevent Payment Fraud and Chargebacks Online

Accepting payment online sometimes leads to chargebacks which hurt your revenue and take up time. There are a few common ways to have smooth transactions and grow your business.

Payment

Fraud

What is Account Sharing?

Find out what account sharing is and how it is an opportunity for growth

Account Sharing

User Acquisition

Detecting Account Sharing and Repeated Trials in Firebase Auth with Upollo

How to detect account sharing and repeated trials in Firebase Auth with Upollo.

Account Sharing

Free Trial

Grow By Understanding Account Sharing

How to turn trial abuse into growth. People abuse trial accounts to get free accesses. With the right nudge these customers can help grow your business.

Account Sharing

Growth

Turn Repeated Trials Into Growth

People abuse trial accounts to get free accesses. With the right nudge. these customers can help grow your business.

Conversion

Growth

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